Agency Tips

Google AdWords’ view-through conversion window will soon default to 1 day The change will go into effect on March 29, 2017.

If you track and report on view-through conversions for display or video campaigns in AdWords, you may start seeing much lower numbers starting in April. As of March 29, 2017

8 Reasons Facebook Will Beat All Other Digital Marketing Channels This Year

Marketing is the key to success for any business. If you’re already an entrepreneur or planning to launch your startup this year, it’s crucial to have your marketing strategy in place right away.

Client News

Marketing Best Practices for SMBs on a Budget

There are plenty of simple and effective marketing techniques that can help you promote your small business.

20 Digital Marketing News Sources You NEED to Be Reading

Make better choice

Clever Tips

AdWords Tip #1: Combine Branded Terms with Modified Broad Keywords

The secret to lowering your CPCs and simultaneously boosting your ad rank lies in Google’s mystery metric—Quality Score.

Web Design

Learn the fundamental rules of type design

AdWords Tip #2: Take Advantage of Location-Based Bid Modifiers

One of the best ways to fine tune your AdWords account is to identify what’s working and amplify it (or promote your “unicorns”—in Larry Kim speak). One route to do this is through location-based bid modifiers.